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LinkedIn Ads to boost B2B Leads

Target Company Category, Size, Location, Growth, and LinkedIn’s behavioral data.

Can I use the Mobile Proximity to promote online sales?

Insurance and Financial companies can find their customers while they purchasing the product.

AI and Programmatic Advertising

AI algorithms play an important role in programmatic ad buying but can’t always tell you everything.

Proximity Marketing? How you could use it

While leaving the building, your phone alerts you of a nearby coffee shop. This is how proximity ads work.

Is email marketing dead? No, but considerations must be made.

If the keyword is “quality”, it is still possible to obtain good results.

What is Audience management and why you need it

The right message reaches the right audience at the right moment on the right channel, optimizing results.

Data Buying and Usage: First, Second, and Third Party Data

Data can be effectively used in “targeting” and “remarketing”, for optimizing your investment.

Pop-up: Everyone hates it but it will never die

Pop-ups work well but most marketers don’t know how to use them effectively.

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